The Duo Behind Moirae
Meet Liren, a thoughtful designer with a flair for creating pieces that tell a story, and Vivien, a quiet strategist who knows how to bring ideas to life.
Together, they’re the driving force of Moirae, a brand born from their shared dream: to empower modern women through fashion.
"We believe that clothing is a form of physical empowerment for modern women. We want to create pieces that empower you to take charge and own your story — whether you are leading a meeting, dancing through the night, or just grabbing coffee.”
At Moirae, every piece is a celebration of individuality and the beauty of writing your own narrative.
A Journey Built on Passion and Talent
Liren’s love for fashion has always been her driving force. A graduate of ESMOD Kuala Lumpur (an esteemed affiliate of ESMOD Paris), she stood out early, winning Best Fashion Design at the ESMOD Graduation Fashion Show 2018.
In 2021, she gained further recognition at the Mercedes-Benz Fashion Week Kuala Lumpur – Fashion Futures Competition, earning a well-deserved 2nd Runner-Up spot.
Liren’s passion led her to launch her own brand in 2019. However, balancing creative vision with the demands of entrepreneurship proved to be a delicate act. She made the bold decision to pause, understanding that sometimes, stepping back paves the way for something even greater.
Taking A Leap Of Faith
A quiet storyteller at heart, Vivien built her career in marketing, shaping brands across various industries — from start-ups and medical clinics to, unexpectedly, even a law firm (yes, storytelling happens there, too). But no matter how many brand stories she helped create, she couldn’t shake the feeling that she was meant to build something meaningful, something...fashion.
Vivien had just finished work when her friends texted her to join them for dinner. It was raining, so she decided to drop by for a bit. Somehow, the conversation led to both friends saying, “You should do something close to your heart.”
"Close to my heart? That seemed like a big thought for a casual night. If I were to start something, it had to be in fashion. And then Liren came to mind. Suddenly, it hit me – what if we joined forces? Liren’s design expertise and my marketing experience felt like the perfect match. Together, we could bring a vision to life in a way neither of us could alone.”
"With that 'what if' adrenaline, I texted Liren right away and met her the next day to ask if she would take a leap of faith with me. Without missing a beat, Liren smiled and said — YES."
From Dream to Reality
We pitched the concept to the unlikeliest of investors — people who might not have been fashion experts, but they saw something in us (and maybe in our enthusiasm), and that gave us the foundation to build Moirae.
Just like that, Moirae was born. What followed were countless hours of planning, sketching, tweaking, and perfecting every detail (along with a few “what were we thinking?” moments). Through it all, we’re building a brand that reflects our stories, our passions, and the dreams we’ve dared to chase.
To us, Moirae is more than just a brand. It’s a tribute to the courage it takes to follow what feels true — even when the road isn’t clear. It’s our dream turned reality. And honestly? We can’t wait to see where it takes us next.